India is seeing a lot of high-end liquors which include single malt whiskies, Scotch, Vodka and so on. The scotch whisky drinkers have been on the rise since last two decades, owing to liberalisation and better purchasing power of the rising middle class in the country.Therefore, exclusive scotch whiskies like Johnnie Walker Blue Label are getting all the recognition that they deserve.
The name Blue Label exudes indulgence and is surely in a class of its own when it comes tothe luxury whiskies of Johnnie Walker. What sets it apart is its outstanding quality, unique flavours, and beautiful bottle design that it offers to the people who prefer the finer tastes. But the question is -how has this brand made a mark in India and the rest of the world? Let us delve into the story behind the whiskey, how it tastes, and most importantly, its pricing in various cities like Delhi, Hyderabad and Kolkata.
